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The MARKETING THAT WORKS blog keeps you up-to-date on the newest tools and techniques in marketing. It's written by members of the 60 Second Communications team who have helped companies like CNN, AT&T, Cartoon Network and Motorola increase their sales and revenue with high-impact, measurable marketing. Please feel free to re-publish any of the postings on this blog. No need to check with us first -- publish away and just give us some link love in return.
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2 Tips for Getting Your Emails Opened

Wednesday, April 22nd, 2009 Posted in Email Marketing | No Comments »

Your email marketing campaign becomes pretty useless if no one reads your emails. Constant Contact, an email marketing solutions company, has compiled some useful hints for being sure your emails ... Read more..

How to Launch an Email Marketing Campaign.

Thursday, February 5th, 2009 Posted in Email Marketing | 4 Comments »

Email continues to be one of the most effective tools in the marketer's toolbox. But before you launch your first email campaign, you should ask yourself, "What are your objectives? ... Read more..

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2 Tips for Getting Your Emails Opened

How to Launch an Email Marketing Campaign.