Just when you thought you’d had enough of the antics associated with the team at The 60 Second Marketer, they go off and launch a new marketing communications firm called 60 Second Communications.

“Our work with The 60 Second Marketer had generated a lot of buzz within the marketing community,” said Jamie Turner, CEO of 60 Second Communications. “People seem to think we know what we’re doing, which is contrary to what we think, but who’s to argue with smart businesspeople?”

60 Second Communications was founded on the belief that most decisions, even large-scale decisions such as which marketing communications firm to work with, are made quickly, sometimes in a matter of … 60 seconds. The premise is that a consumer’s intuition and gut instinct often communicates the “buy” or “don’t buy” signals more rapidly than previously thought. As a result, marketers have to make sure that every marketing channel works to communicate the same message very, very quickly.

“Today’s consumer is in a big hurry,” continues Turner. “They don’t have the time they once did to take a deep dive into every decision they make. As a result, marketing has to work quickly. Some decisions, even major ones, are made in as little as 60 seconds.”

60 Second Communications has staff that has helped many large corporations grow their sales and revenue through high-impact marketing. The 60 Second Communications team has experience helping brands such as AT&T, CNN, Cartoon Network, Motorola and Georgia-Pacific use high-impact marketing to grow their sales and revenue.

For more information on 60 Second Communications and The 60 Second Marketer, the online magazine it sponsors with parent BKV, Inc., call 678-313-3472 or email Jamie.Turner@60SecondCommunications.com.

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